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Product-Market Fit (You'll Know)

The Startup Life · Track 2

Product-Market Fit (You'll Know)

Indie Pop · The anxiety of not knowing, then knowing

Rahul Vohra · Rahul Vohra on Superhuman's PMF engine

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“If you have to ask, you don't have it.”- Marc Andreessen

The Story Behind This Song

Rahul Vohra came on Lenny's podcast and revealed that Superhuman initially scored just 22% on the Sean Ellis PMF test, well below the 40% threshold. Instead of panicking, he segmented responses to find his 'high-expectation customers' and rebuilt the product around them. Three years later, Superhuman hit 58%. That episode gave the startup world a concrete, repeatable way to measure the thing everyone said you'd 'just know' when you had it.

Lyrics

Based on

Rahul Vohra on Superhuman's PMF engine
Rahul VohraPodcast
Lenny's PMF newsletter series
Lenny RachitskyNewsletter

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